It's "Circle Back After the Holidays" Season

I don't know what happened Reader, but it is once again the most wonderful busiest time of the year.

It feels somewhat unbelievable, even though I'm blasting the heater under my desk and streaming holiday music around the clock.

Along with Mariah Carey on repeat, I've been seeing my favorite meme on Instagram again:

Believe me, I feel that in my soul...

However! Before you surrender to the pull of holiday parties and Hallmark movies, think for a moment about your goals for 2025.

Are you ready for the new year?

Ugh, this feels awkward. I'm definitely not ready. And I really don't want to think about it. But...

• It takes approximately 4 weeks to build a paid media campaign.
• ​SEO strategy often takes 4-6 months to see meaningful results. And it can take 1-2 months to build out that strategy and get it implemented.
• Thinking about doing a marketing assessment to understand your target audience, your competitors, and your own marketing opportunities? That typically takes about 4 weeks to complete.

I understand the desire to slow down and smell the peppermint. However, there is still time to set yourself up for success in January.

I invite you to schedule time with me to talk about your marketing, and use circle back season to prepare for next year.

Let's meet for a peppermint coffee (in person or virtually) and start preparing to kick off 2025 with a bang. 👇

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Don't let this be your marketing plan in January!